Change Analysis Paper: Images of Change

Research two publicly traded companies and compare and contrast their methods of handling a significant change in their organizations. Analyze and write about images of change in those organizations in a Change Analysis Paper ‐ Images of Change (Milestone 1, include four references).
Topic Selection
Select your two companies that have undergone some type of fairly substantial change in the recent past. Find the company and the change information online using EBSCO or using another appropriate resource in the DeVry Library. Other ways to find information include utilizing Google, Yahoo Finance, or Reuters and looking up annual reports of companies that interest you. Often, reading the first sections of these reports (i.e., letters from CEOs) will give you ideas about changes they have gone through in the past year(s).
You will need to ensure the following.
a. Your companies are publicly traded so that their information will be easy to research and find.
b. Your change in the two companies are comparable (i.e., don’t compare a new CEO to a change in the human resources information system [HRIS]. Do compare two changes in chief information officer.
c. The changes happened in the recent past so that you will find sufficient online information about how they were handled, but not so recent that the information about the change results is still being researched and published.
The Change Analysis—Images of Change Paper (Milestone 1)
The Images section focuses on the six different images of managing change and how each approach to change affects all that follows in its implementation and continued support. Download the Project Images Grid from the Course Resources area. Select three of the images of change explained in the lesson from the grid. Then, analyze how those particular images would affect the ensuing diagnosis and implementation in your two selected companies on their change plans.
Here’s what to do.

  1. Review the changes in each company and describe them thoroughly in a Word document. Explain how the change impacted the companies and who it impacted. Compare some of the similarities and differences between the change in the two companies.
  2. Review your prepared grid, and select three images of change from your grid. Complete the empty blocks on the grid for those three images using outlines, bullet points, and rough ideas for both company's change.
  3. In a Word document, analyze, compare, and contrast the three images and explain how the behaviors of those images would be different or the same during your companies’ changes and how those differences could (or did) impact the success (or failure) of the change, comparing and contrasting the results at both companies.
  4. Explain which image (or combination of images) you feel would have best facilitated the described change, and explain why.
  5. Based on the information you read about the results of this change, state which image you think the leader of the change actually resembled the most. You may speculate on which image you feel best represents the change agent at either or both of the companies. This will depend on how much information you found about the internal workings of the company during the change.
    Change Analysis Paper: Images of Change In conducting a Change Analysis Paper focusing on the images of change within two publicly traded companies, we will explore the significant organizational changes that have taken place at Apple Inc. and General Electric (GE). Apple underwent a notable change in leadership with the transition from Steve Jobs to Tim Cook, while GE experienced a strategic shift under the leadership of CEO Larry Culp. By applying three images of change - Director, Navigator, and Coach - we can analyze how these approaches influenced the implementation and outcomes of the respective changes. Apple Inc.: Apple experienced a monumental shift in leadership when Tim Cook succeeded the visionary Steve Jobs. The change impacted all levels of the organization and had reverberating effects on Apple's product development, innovation, and corporate culture. The Director image of change was evident in this transition, as Cook assumed a decisive and authoritative role in steering the company forward. His strategic vision and operational expertise helped maintain Apple's market dominance and financial success post-Jobs era. General Electric (GE): Under the leadership of CEO Larry Culp, GE underwent a restructuring phase to streamline its operations and refocus on core businesses. This change initiative aimed to address GE's financial challenges and restore investor confidence. The Navigator image of change was prominent in GE's transformation, as Culp strategically guided the company through turbulent times, making tough decisions to divest non-core assets and revamp operations. His emphasis on transparency and accountability mirrored the characteristics of a Navigator. Comparison and Contrast: While both Apple and GE faced significant changes, their approaches differed in terms of leadership styles and organizational strategies. Apple's change was characterized by a more top-down, directive approach with Cook embodying the Director image, ensuring a smooth transition and continuity in the company's trajectory. On the other hand, GE's change under Culp aligned more with the Navigator image, emphasizing adaptability, agility, and strategic course correction to navigate the company towards stability and growth. Conclusion: In evaluating which image best facilitated the described change in each company, a combination of Director and Navigator images appears most effective. Apple's situation required strong leadership to maintain its brand identity and market position, while GE needed a navigator to steer through complexity and uncertainty. Ultimately, successful change implementation is a dynamic interplay of various images tailored to the specific organizational context and leadership needs. References: 1. For Apple Inc.'s change: [Source 1] 2. For General Electric's change: [Source 2] 3. Additional reference for change management theories: [Source 3] 4. Additional reference for leadership styles in change management: [Source 4]    

Sample Answer