Company/Industry Overview

    Provide a brief history of your company. Present an environmental analysis; ● Who are the competitors? ● How is the company/industry affected by the economy? ● How does technology affect the company/industry? ● What political/legal issues affect the company/industry? ● What social/cultural trends affect the company/industry? Perform a SWOT analysis. What are the strengths, weaknesses, opportunities or threats facing this company/industry? What kind of planning needs to take place?