Customer contributions and roles in service delivery

A critical reflection paper on customer contributions and roles in service delivery
Summarize the article and then select a key component of service delivery from within the article. Once selected, you will an in-depth discussion on that particular area with the inclusion of additional research (at least 2 scholarly references) and relevant examples in support of your in-depth analysis of the selected area of service delivery selected from the article. You will provide a conclusion to the paper that draws on your findings and establishes your position on the topic.