Data throughout the business proposal

Finalize an internal business proposal that outlines how you will implement the solution to the problem you have identified in your organization.

It is important to include specific data throughout the business proposal. Include statistics supporting the problem statement that can be used to establish and track goals; relate to specifics of implementation, timing, and cost; and illustrate stakeholder benefits.
The proposal is an internal document that will be read by stakeholders within the organization where the problem exists—keep this audience in mind and focus as you write.
Within the document, include subsection titles to organize content according to the categories listed above to provide easy reference points for the reader.
Using feedback from the assignments in Topics 5–7, create your final business proposal document. Evidence of revision from instructor feedback will be assessed on the final business proposal, which should include each of the sections listed below:

Executive Summary (250 words): Provides a short summary of the entire proposal so key stakeholders can see an overview of the proposal and understand it without reading the entire document.
Purpose Statement (100–200 words): Provides a clear statement on why the business proposal is being made.
Problem Statement (revised as needed from Topic 1 assignment feedback): Includes specific data (statistics and numbers) related to how the problem impacts the business. This part of the proposal should include the graph/chart/data you collected in Part 1 of the Topic 2 assignment.
Data and Research Findings (250–400 words): Should include a summary of what you learned from conducting research related to what has already been done to address the organizational problem. This part of the proposal should include the graph/chart/data you collected in Part 2 of the Topic 2 assignment.
Proposed Solution (250–400 words): Should include a summary of the top three problem solutions you considered to address the problem. In addition to including the graph/chart/data you collected in Part 3 of the Topic 2 assignment, this section should provide a succinct discussion of the pros and cons of implementing each of the top three solutions being considered to address the problem.
Stakeholder Analysis and Benefits (400 words, revised as needed from Topic 3 assignment feedback): Summarizes all data and information related to the key stakeholders affected by the proposed problem solution along with a summary of benefits to be gained by stakeholders if the problem solution is implemented.
Change Management Plan (250–500 words): Clearly articulates specific methods and strategies to be utilized to manage organizational changes associated with the selected solution implementation.
Implementation Methods (250–400 words): Summarizes specific strategies that will used to implement the problem solution, including time and costs associated with implementation of the solution.
Evaluating Success (250 words): Summarizes specific measures you will use to evaluate the success of the problem solution.

Full Answer Section

         

Purpose Statement

  The purpose of this business proposal is to secure approval and resources from the Executive Leadership Team for the immediate implementation of a comprehensive Employee Retention Program at TechSolutions Ltd. This initiative is vital to mitigate the escalating costs and operational disruptions caused by high employee turnover, safeguard our competitive edge, and cultivate a stable, highly skilled workforce essential for achieving our strategic growth objectives and maintaining our reputation as a leading technology solutions provider in Kenya.
 

Problem Statement

  TechSolutions Ltd. is currently facing an unsustainable rate of employee attrition, particularly within our critical Software Development and Client Support departments. Over the last 24 months (July 2023 - June 2025), our annual employee turnover rate has averaged 28%, a significant increase from 16% in the preceding two-year period (July 2021 - June 2023). This figure drastically surpasses the Kenyan tech industry average of 15% for companies of similar size and specialization. The direct financial impact of this turnover is substantial. Our internal HR analytics indicate that the fully loaded cost of replacing a mid-level technical employee, encompassing recruitment fees, onboarding, lost productivity during ramp-up, and initial training, averages KES 2.5 million per employee. With an average of 40 employees departing annually over the last two years (from a total workforce of 145), this translates to an estimated annual direct cost of KES 100 million in replacement expenses alone.

Sample Answer

       

Internal Business Proposal: Implementing a Comprehensive Employee Retention Program at TechSolutions Ltd.

  To: Executive Leadership Team, Department Heads From: [Your Name/Department, e.g., Head of HR Strategy] Date: July 20, 2025 Subject: Proposal for a Comprehensive Employee Retention Program to Combat High Turnover
 

Executive Summary

  This proposal outlines a critical initiative to address the escalating issue of employee turnover at TechSolutions Ltd., which has reached an alarming 28% annually over the past 24 months, significantly exceeding the industry average of 15% for Kenyan tech firms. This turnover is impacting project delivery, client satisfaction, and incurring substantial recruitment and training costs, estimated at KES 2.5 million per departing employee. Our strategic goal is to reduce overall employee turnover to below 18% within the next 18 months. This will be achieved through a multi-faceted retention program focusing on enhanced professional development, improved