Scenario 1 features the Director of Product Innovation leading a low urgency change in which he has influence and yet no authority. Again, review the instructions before you begin. Write a three-to four-page paper that includes the following (cite course sources to date as applicable to back up your points): • Discuss your experience in this scenario (1 page) o What were your results and how do they compare to your results in the previous three scenarios? (Previous scenarios we acted as the company CEO, and were able to effect change rather quickly by utilizing "Walk the Talk", "Issuing Email Notices", "Consulting Outside Experts" and occasionally "Holding Town Hall Meetings". We were able to get the whole company into the adoption phase by roughly 56 weeks). o What seemed to work and what did not work? Be specific. o Were there any common missteps? o Which levers did you find yourself using first? Which ones did you use later? • What did you learn about the power and credibility of the Director of Product Innovation as a change agent? What are the implications for middle managers charged with leading change efforts? (1/2 page) • What did you learn about how the urgency of the change situation impacts the ability to gain a critical mass of support? (1/2 page) • What did you learn about the differing reactions to the change? (1/2 page) • What are your key takeaways from this experience? (1/2 page) TO THE WRITER: Basically, this is an interactive scenario which you can select different leadership and organizational actions (acting as the Director of Product Innovation) and you can see how those different levers that you pull effect different people within the organization. I hope that helps explain
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