- How would a company use SWOT analysis to assess a new market entry (3 pts)?
- Define strategic planning & explain its importance for organizations (3 pts).
- What are the main challenges companies face during strategic planning & how can these be overcome (4 pts)?
- Compare & contrast transformational leadership & transactional leadership (3 pts).
- What role does emotional intelligence play in effective leadership? Discuss its impact on team dynamics & organizational performance (5 pts).
- How can an organization’s culture influence its strategic decisions (3 pts)?
- Why is it important for the mission, vision, & culture to align within an organization (4 pts)?
How a company use SWOT analysis to assess a new market entry
Full Answer Section
Organizational Culture and Strategic Decisions:
- Influence: An organization's culture shapes its values, beliefs, and norms, which in turn influence its strategic decisions.
- Examples:
- A culture that values innovation may lead to investments in research and development.
- A culture that prioritizes customer service may lead to strategies focused on customer satisfaction.
- A risk adverse culture might avoid new market entry, or new product development.
7. Alignment of Mission, Vision, and Culture:
- Importance:
- Ensures consistency: Aligns organizational actions with its stated purpose and values.
- Enhances employee engagement: Creates a shared sense of purpose and direction.
- Improves strategic execution: Facilitates the implementation of strategies that are consistent with the organization's culture.
- Creates a unified enviroment: When all three are aligned, everyone is working toward the same goal.
- Consequences of Misalignment:
- Employee confusion and frustration.
- Ineffective strategic execution.
- Damage to the organization's reputation.
- A toxic work enviroment.
Sample Answer
SWOT Analysis for New Market Entry:
A company uses SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to assess a new market entry by:
- Strengths: Identifying internal advantages that can be leveraged in the new market (e.g., strong brand reputation, existing technology, financial resources).
- Weaknesses: Recognizing internal limitations that could hinder success in the new market (e.g., lack of local market knowledge, limited distribution network, insufficient production capacity).