Importance of Capital Structure and Cost of Capital

Prompt
Before completing this activity, review Chapters 14 and 15 of your textbook. In this scenario, imagine that you are a financial analyst at the corporation you selected for your final project, and one of your peers from a non-financial department is confused about why capital structure is important. You have been asked to explain the topic in terms that are not too technical. In an email memo to your peer, address the critical elements below.

Specifically, the following critical elements must be addressed:

Explain the meaning of capital structure, cost of capital, and weighted average cost of capital (WACC).
Describe how capital structure and cost of capital affect the way that a company is valued by investors.
Utilize vocabulary and explanations suitable for a non-expert in finance to understand the communication.

Subject: Importance of Capital Structure and Cost of Capital Dear [Peer’s Name], I hope this email finds you well. I understand that you have some questions regarding capital structure and its importance. Don’t worry, I’m here to help! I’ll explain these concepts in simple terms, without getting too technical. Capital Structure: Capital structure refers to how a company finances its operations and growth through a combination of debt and equity. In simpler terms, it’s about how a company chooses to fund its activities and where the money comes from. Debt represents borrowed money, while equity represents ownership in the company. Cost of Capital: The cost of capital is the average rate of return that a company needs to earn on its investments in order to satisfy its investors. It is the cost a company incurs to raise funds from debt and equity sources. In other words, it’s the price a company pays to use other people’s money to finance its operations and growth. Weighted Average Cost of Capital (WACC): The weighted average cost of capital (WACC) is a calculation that combines the cost of debt and the cost of equity based on their respective proportions in the company’s capital structure. It represents the average rate of return that a company needs to earn on all of its investments to meet the expectations of both debt and equity investors. Why Capital Structure and Cost of Capital Matter: Company Valuation: The capital structure and cost of capital significantly impact how investors perceive and value a company. Investors consider both debt and equity investments when evaluating a company’s worth. A well-balanced capital structure can attract more investors and positively influence the company’s valuation. Risk and Return: Different sources of financing have different levels of risk and return expectations. Debt financing typically offers lower costs but higher risk since interest payments need to be made regardless of the company’s performance. Equity financing, on the other hand, increases the cost but provides investors with a share in the company’s profits. Balancing these factors helps determine an optimal capital structure that maximizes value for both the company and its investors. Financial Health: Maintaining an appropriate capital structure is crucial for a company’s financial health. Too much debt can lead to financial distress and increased interest expense, affecting profitability and creditworthiness. Conversely, relying too heavily on equity can dilute ownership and reduce earnings per share. Striking the right balance ensures stability and sustainability for the company. In summary, capital structure, cost of capital, and WACC play vital roles in determining how a company is valued by investors. By carefully managing these factors, companies can attract investors, balance risk and return, and maintain financial health. I hope this explanation clarifies your doubts. Please feel free to reach out if you have any further questions or need additional information. I’m here to assist you. Best regards, [Your Name] Financial Analyst

Sample Answer