choose ONE of the following three options listed below.
Option 1:
Increased integration of technology was a necessary response to the coronavirus (COVID-19) pandemic in order to achieve social distancing and minimise contact between individuals in hospitality settings. Innovative technologies used to
mitigate the impact of the pandemic include accessing digital menus via QR codes, contactless payments, and online / in-app ordering. This research aims to examine what impact the use of technology in service delivery has on the customer experience in a hospitality setting.
Option 2:
Tourism can bring many benefits to a destination. However, overtourism is a relatively new term that refers to destinations such as Venice, Barcelona, Edinburgh and Machu Picchu, where the excessive number of tourists visiting the area has a negative impact on local residents. The aim of this research is to explore the negative socio-cultural or economic impacts of overtourism on local residents during peak times.
Option 3:
The hospitality sector has been significantly impacted by the recent COVID-19 pandemic. This research seeks to explore what innovative strategies can be adopted to revive the hospitality sector in Nepal, as it recovers from the COVID-19 pandemic.
Coursework requirements:
Students are required to develop a research plan for ONE of the three identified options above. The research plan should outline how they would propose researching this research problem.
In addition to a short introduction and conclusion (no more than 200 words in total), the research plan must include the following key elements:
- Context (950 to 1050 words)
- Methodology (750 to 800 words)
- Method(s) (750 to 800 words)
- Sample Selection (400 to 500 words)
Sources:
Students should use a minimum of 20 academic sources for their research plan. Suitable sources can be academic journal articles (both online and print), textbooks, government reports, industry reports and local authority publications. Students may refer to reliable newspaper sources. However, these will not be considered as part of the 20 academic sources. There is no maximum number of sources.