Many firms have dominated an early wave of innovation only to be challenged and often destroyed by the next wave. Consider how much of Nvidia competition is driven by innovation and whether it is susceptible to technological disruptions from new entrants.
- Where does Nvidia's position itself on the industry life cycle? What are the strategic implications?
- What is the firm’s innovation strategy? Does it rely on incremental or radical innovations? Disruptive or architectural? What are the competitive implications of the firm’s innovation strategies?
- Are intellectual property rights important for Nvidia? Can you find what strategies the firm is implementing to protect its proprietary position?
- Identify a recent innovation by Nvidia. What is Nvidia’s strategy to cross the chasm(s) to achieve mass market adoption of its innovation? What attributes describe the current major customer segment for Nvidia? Are these changing? If so, is Nvidia prepared to meet these new customer demands?
- How does Nvidia organize for innovation? Does it use a closed or an open innovation approach? Is its current approach working, or does it need changing? If it does need changing, in what way?
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