Marketed through 2 different channels – will you focus more heavily on one channel?
What will be the team's pricing strategy – Sell more units cheaper? Sell less units at a higher price? Create a luxury brand or a brand for the average consumer? Will you change the amounts allocated to Website Product Displays, Search Engineering Advertising, Retail Recruiting, Warranty Period? Will you offer a retailing discount? Are you comfortable with the number of models offered?
Sample Solution