Motivating People To Be Honest In Business

  What Really Motivates People To Be Honest In Business Click the link below and view the Ted Talk: https://www.ted.com/talks/alexander_wagner_what_really_motivates_people_to_be_honest_in_business#t-745359 Discuss the article. What do you think of his Protected Values Research? What aspects of this talk apply to purchasing activities and standards?