(a) Discuss the factors which a franchisee needs to observe. (30 marks)

(b)Discuss the advantages and disadvantages of franchising for McDonald based on the case study
(40 marks)

Question 2 Describe the three trends that will affect Information Management Systems. (30 marks)

CLO 2: Perform industry analysis using the necessary analytical tools

CLO3: Propose ideas for new product or services and managing the creative process in an organisational context