- What does “responsible corporate behavior” look like in such a situation? Do you think J&J acted in a responsible corporate manner? Explain
- Did J&J act in accordance to its Credo? Discuss the ethical dilemma and decision-making of its competitors during this time, where no one took overt marketing action.
- Research/discuss the more recent J&J baby products recall. Discuss how J&J handled it and did they learn from the Tylenol tragedy? Discuss in terms of corporate responsibility
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