My company DEC stands for Delicious Energy Chocolate. We provide energy boosts in a tasty treat. Our chocolate is made with the best ingredients and sold as individual bars, bagged snack sizes, and online in bulk in multiple flavors.
Marketing Vehicles TableMarketing Vehicle Frequency Cost/Month
Social Media: Facebook and Instagram Daily $300 per month
Facebook and Instagram
$5 per day each
Point of purchase displays on product shelf or window display and shippers May though September
5 months $1000 per month
$20 each 50 locations per month
Free Samples
Costco/Sam’s Club 2 events per month
1 at Costco
1 at Sam’s Club $290 per month
$15 an hour for 16 hours = $120 + $50 Store fee.
Website Creation 1 Time $5000
Website Maintenance and Hosting Once a month $600
$50 per month
Good morning, I know I will have to spend money to get off the ground and $17,680 is low for a company that is planning to generate $1 million in sales by 2024. I am planning to have the website setup professionally, so it can take orders and be user friendly to improve online sales. We will sell at both DEC.com and Amazon.com. Our primary advertising will be on Facebook and Instagram targeting the state of Utah and showing where it can be purchased. We will have samplers at both Costco and Sam’s Club once a month advertising our bulk sales and allowing customers to try our bars. At many of our locations, we will have window stickers, shelf stickers, or shippers displayed during warmer months May through September.