the aim/objective of this exercise is to start students thinking about managing innovation, social innovation and social enterprise. These concepts, and the issues surrounding them, will be considered from the management per spective in different enterprises or contexts.
Part A) Define the concepts of ’innovation’, and ’social innovation’ and discuss why socially and environmentally responsible innovation is important for the sustainable performance of business enterprises. Part B) identify and critically analyse the selected enterprise that has attempted to address a social or environmental issue. Discuss what aspects of the selected case enterprise allow it to be identified as innovative as well as being socially/environmentally responsible. Part C) Evaluate the selected case enterprise on the social, economic, and environmental dimensions of performance. Identify potential challenges to its sustainable performance and make recommendations for improvements. Develop an argument on how social/environmental innovation can be embedded in the strategy considering potential challenges faced by enterprises in such endeavours.