Social media platform

Choose a social media platform (ex. Twitter, YouTube, Instagram, Snapchat, Facebook, Tiktok, etc.) you want to learn more about. Gather information and create a presentation (ex. Powerpoint, Google Slides (download, don’t just include the link) that answers the following questions. Upload to the assignment link when finished.
Things to include in your presentation slides (you can include more than this if you’d like):
What are the possible benefits of an individual/organization utilizing this platform for communication and marketing?
Demographics - who is using the platform (target audience) that you could reach? Who are you most likely to engage with using this platform?
What types of content (i.e. stories, images, videos) can be shared?
Who can view it (public or registered member only)?
Can users-generate content about your organization/team? If so, how will you monitor what they put on your site?
What are the best practices and strategies for using the platform for communication about your organization that will get people’s attention and allow you to engage with sports customers/fans? (Provide real-life examples - can be from other organizations)
What are some best practices/tips and strategies?
What are some things not to do? (Provide examples)
How often should someone post/share?
How could you measure the impact of using this platform for marketing and communication?
Does the platform let you use analytics to measure and analyze what you are communicating (i.e. number of views)?