Succession planning at Virgin

Please watch the following video on succession planning at Virgin:

https://www.youtube.com/watch?v=o3xkMS-lf0Y

a. Why is succession planning so important for Virgin? Explain.

b. Based on the video, what steps has Virgin taken to ensure a smooth transition to new leadership? Do

you believe that this is a good model that can be used at other organizations? Explain your answer.
https://www.youtube.com/watch?v=o3xkMS-lf0Y

Sample Solution