THE BUSINESS PROBLEM

Apply the principles and concepts of strategy that you learn in class to build your own ‘start-up company’ on the basis of an analysis of the present situation and emerging trends. ONLY NEED QUESTIONS 4,5,6 READ THE SHORT PROPOSAL TO UNDERSTAND THE ASSIGNMENT

EXECUTIVE SUMMARY: One -page summary of your business proposition.
WHAT IS THE BUSINESS PROBLEM?
WHO HAS THE PROBLEM?
WHY IS IT THE PROBLEM?
SOLUTION
WHAT MAKES YOU DIFFERENT
MARKET SIZE
MARKET SEGMENTATION
CUSTOMER ACQUISITION
COMPETITORS
BUSINESS MODEL
FINANCIAL PROJECTIONS (5 YEARS)

Sample Solution