The steps in a market research process

What are the steps in a market research process? Provide each step relating it to your product as possible.
Where was the failure in your product's market research process? Which step was missing, not followed correctly, misinterpreted, or misrepresented?
What is the market research finding that you're going to go back in time and share with management to stop this introduction?
Don't forget to respond to your fellow marketers.

Sample Solution